BB Apartments Trieste
The client is a start-up in the vacation rental management sector, founded in Trieste with the aim of expanding throughout Friuli Venezia Giulia and Italy.
Client
BB Apartments Trieste
Year
2024
Category
Brand design
Type of Work
Brand Design
Strategy and Research
Video Editing
Monthly package
digital content
Website design
web
We started by designing the logotype based on the founders' initials, "BB". From these we created a pictogram representing a house, a symbol of the sector in which they operate. The house is enclosed by a semicircle, symbolizing the two "B"s setting on the sea, a clear reference to the city of Trieste, the place of origin of the project.
After creating the logo, we continued with the complete development of the brand, defining its visual and communicative identity to make it distinctive and recognizable. Subsequently, we dedicated ourselves to creating the strategy for the visual campaign, both offline (print) and online, ensuring consistency and impact in all communication channels, with the aim of strengthening the presence of the start-up in the market and supporting its growth at regional and national level.